The Mojito is a refreshing cocktail, considered by many to be the perfect drink for a hot day. So it’s fitting that National Mojito Day is celebrated on July 11th, in the heat of summer.
Summer is here and the days are longer. Want to draw those sunshine-seekers in to your establishment? Try shaking up your usual drink menu! Adding some irresistibly fresh and unique summer cocktails to your repertoire will not only entice people to spend time at your bar, but will get them coming back for more.
As summer approaches, we often see that people tend to forego bars in favor of enjoying the weather in their backyards with their grills. But there’s hope for bars that want to bring people back into their establishments when warmer weather approaches.
Here are some ways that you can entice people to venture out to your bar even when it’s nice outside.